Tuesday 24 January 2012

Victory for Wine Enthusiasts!

Wine fans were delighted last week to hear that the law has been amended to allow high quality wines to be sold by the “sip” (25ml measures).

The Campaign was led by Dawn Davies, head sommelier at Selfridges’, who was informed in 2007 that the selling of wines by the sip in Selfridges’ Wonder Bar was in breach of the 1988 Weights and Measures Order. She immediately started a campaign and attracted the support of wine connoisseurs across the Country, who helped to initiate a petition and lobby the Government to change the law.

It took five years before the legislation was amended, but the new regulations now permits pubs, restaurants and bars to sell wine in any measure below 75ml.

This allows expensive wines to be more accessible to people who otherwise may not have been able to try wines from such high quality and prestigious vineyards. The Wonder Bar, at Selfridges, is now able to sell wines by the sip starting from only £1. Dawn Davies stated that she intends to place more prestigious and high desired wines on the wine list to celebrate, perhaps even a Chateau Petrus from Bordeaux.

This is good news for wine enthusiasts, who wouldn’t normally have the opportunity to try such exquisite and high-calibre wines, and will allow the wine industry to grow and develop further.

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